3 Out of the Box Web Marketing and conversion tips

In the world of online marketing, because it is too
later. It is no longer enough to simply ride the wave of newly marketed
trend, it is necessary to anticipate the wave and be ready when it hits. In
environment in which banners are increasingly ineffective, Pay For
Click is becoming increasingly expensive, and research is becoming natural
increasingly competitive, companies need new and creative ways to reach their
target without breaking the budget. Here I will share 3 out of the box
ideas that websites can use to reach their potential customers cheap or
help convert existing traffic to their sites.

1)
Create a Street Team: While the term "viral marketing" is all
rage these days, it seems that few companies actually know how to do it. Of
Of course, viral marketing (friends telling friends) is in the nature of your
customers. However, the challenge is to encourage customers to more
proactively tell their friends and family about your products or services. A
way to do this is to create a Street Team or some other voluntary membership
clubs. Bands street teams have used for years as a simple way to allow
their fans to spread the word about their music. With my current company, we
has created a team of road that offers free content branded as a screensaver,
wallpapers, flyers, email templates, banners and more. In addition, we provide
an incentive for members of our street team to spread the word about our products
offering them a referral to a credit of 10% for those who submit to the site
make a purchase. Not all the teams in this way must be complex, however, is
advantageous to at least provide some good free content, or some motivation to
spread the word.

2)
Create a service Gift Finder Gift seekers are becoming increasingly
popular, especially during holiday periods. Too often we assume that customers
come to a website to know exactly what they are looking for. Very often,
especially during the Christmas period, customers are looking for suggestions on
what gifts to give. One advantage that brick and mortar stores have more online
shops is the ability of a technical sales clerk to suggest gift items
correspondence to the customer needs. The purpose of a gift finder should be to
simulate this process as possible. For example, the gift finder may request
the buyer the sex of the person you are buying for, age of the person,
the price range of the gift, and more. The more detailed the gift finder
search options are more likely to find the perfect gift.

3)
The e-mail clients who abandon their shopping carts: A simple way to increase the
conversion rates is to control those people who do not complete checkout
process. My current company sends an e-mail friendly to these customers
telling them that we are trying to improve our checkout process and
sorry if there was something of confusion. Moreover, we give them a promotional code, as an extra incentive to bring them back. Overall, customers significantly
appreciate the e-mail, and has been shown to identify some otherwise unknown
problems in the checkout process. In addition, the coupon code needed to bring
in other orders that have not otherwise received.


In the end, will be the innovators
the winners. Since most companies are not implementing such strategies
these, there remains a great opportunity for those who do. Like your site
evolves, improvements to create value in the mind of the customer, which will be
bring them back to you again and again.